Big ‘I’ Alliance

Exclusive market access and growth opportunities for Big I members.

Growth. Access. Opportunity.

The Big “I” Alliance offers exclusive growth opportunities to Big I members through three powerful programs: Alliance Blue, Alliance Blue Plus, and Alliance Gold.

Each option is designed to meet your agency where you are — providing access to markets, strategic carrier relationships, and competitive advantages to help your agency grow stronger, smarter, and faster.


Alliance Blue

Online Market Access — At No Cost

Formerly known as Big “I” Markets, Alliance Blue is IIABA’s online placement center available exclusively to Big I members.

Alliance Blue provides access to specialty and niche coverages, program business, and hard-to-find markets — all through one streamlined platform.

Key Features:

After completing a simple online registration, you can begin submitting business quickly and efficiently.

YOUR FREE BIG “I” MEMBER MARKET ACCESS IS WAITING!

Expanded Alliance Opportunities

Alliance Blue Plus

Alliance Blue Plus builds on your Blue registration by providing discounted pricing from featured vendors.
Members pay an annual fee to access these exclusive vendor partnerships in addition to Alliance Blue placement center access.

Ideal for agencies looking to maximize operational savings and strategic partnerships.

Alliance Gold

Big “I” Alliance Gold is IIABA’s exclusive agency aggregation program designed to strengthen carrier relationships and accelerate agency growth.

Through premium aggregation and strategic carrier alignment, participating agencies gain enhanced market positioning, access to national and regional carrier partnerships, and potential profit-sharing opportunities
.
Membership is available by invitation and subject to eligibility review.

Alliance Blue

Alliance Blue is an online placement system that gives Big “I” members access to specialty and hard-to-find markets. With no fees, no minimums, and one login to access multiple products, Blue helps your agency grow smarter, faster, and easier.

Explore Your Options

Whether you’re seeking market access, vendor savings, or strategic carrier alignment, the Big “I” Alliance offers solutions tailored to your agency’s stage of growth. Questions, contact allianceblue@iiaba.net.